Privacy Policy

General Principles for Data Collection and Processing

At our company, we adhere to rigorous principles to ensure that your personal data is handled with the utmost care and respect. The collection and processing of data from users of our website are governed by the following fundamental principles:

Lawfulness, Fairness, and Transparency: We are committed to collecting and processing your data only with your explicit consent. Whenever we gather personal data, we ensure you are fully informed about what data is being collected and the specific purposes for which it will be used. This transparency is crucial to maintaining your trust and confidence.

Limited Purposes: Our data collection and processing practices are meticulously aligned with clearly defined purposes outlined in our terms and conditions. We ensure that your data is used solely to fulfill these predetermined objectives, never for extraneous or unrelated purposes.

Minimization of Data Collection and Processing: We are dedicated to collecting only the data absolutely necessary for the effective execution of our services. By adhering to this principle, we avoid unnecessary data accumulation and respect your privacy.

Conservation of Data Reduced in Time: We store your data only for a limited and justifiable period, about which you will be informed. If we cannot specify this duration, we will provide clear criteria for determining how long your data will be retained. This ensures that your information is not kept longer than necessary.

Integrity and Confidentiality of Data: We are committed to safeguarding the integrity and confidentiality of your data. The data controller takes extensive measures to protect your information from unauthorized access and ensure its security.

In accordance with Article 6 of the European Regulation 2016/679, the collection and processing of personal data can only be conducted under one or more of the following lawful conditions:

  • Explicit Consent: The user has provided clear and affirmative consent to process their personal data.
  • Contractual Necessity: Processing is essential for the proper execution of a contract with the user.
  • Legal Obligation: Processing is required to comply with legal obligations.
  • Vital Interests: Processing is necessary to protect the vital interests of the data subject or another individual.
  • Public Task or Official Authority: Processing is required for the performance of a task carried out in the public interest or in the exercise of official authority.
  • Legitimate Interests: Processing is necessary for pursuing legitimate interests, provided these interests do not override the rights and freedoms of the data subject.

Personal Data Collected and Processed

When you browse our website, we collect various types of information using cookies, log files, web beacons, tags, or pixels. This data may be voluntarily provided by you or automatically collected during your visit. The types of information collected include:

  • Identification Data: Your name, first name, personal interests or needs, sites and services visited, and search terms.
  • Device Information: Your IP address, web browser version, time zone, and device type.
  • Contact Data: Your email address, postal address (both billing and delivery), and telephone number.
  • Payment Data: Details of the payment method used, bank details, and billing information.
  • Communication Data: Content transmitted following a contact request made on our site’s contact page, including exchange history, order details, and follow-up.

Use of Cookies and Similar Technologies

Our site employs cookies and similar technologies to enhance your browsing experience. Cookies are small files (less than 4 KB) stored on your device, containing information about your browsing habits. They enable us to process statistics, improve navigation, and optimize service quality.

We seek your consent before storing or analyzing cookies involving personal data. This consent remains valid for a maximum of six months. After this period, we will request your permission again to store cookies on your device.

Use of Collected Information

We use the collected information for various purposes, including:

  • Processing and delivering your orders and providing related updates.
  • Offering information about our products and services, provided you have opted to receive such communications.
  • Enhancing our website based on usage analysis and demographic information.
  • Responding to your inquiries and managing newsletter subscriptions.
  • Fulfilling legal or administrative obligations.

Information Sharing and Non-EU Recipients

Data may be transmitted to recipients outside the European Union or European Economic Area, particularly for analysis and targeting technologies. We ensure that these service providers adhere to data protection standards equivalent to those of the GDPR. Certified service providers meet European data protection requirements, and those outside the EU are bound by adequate contractual guarantees.

Advertising

Our site may use your data for targeted advertising, displaying personalized banners and ads based on your interests. You have the option to opt-out of such ad tracking and learn more about interest-based advertising in our dedicated section.

Duration of Data Retention

Personal data is processed and retained only for as long as necessary to fulfill the purpose for which it was collected. Once this period expires, your data will be deleted. The rights of access, erasure, rectification, and data portability apply only until the retention period ends.

Adrienne, the beauty expert behind our blog, combines her love for hair care and hair styling with practical advice. Her tips are designed to help you look and feel your absolute best.